With 75 million members, 2.2 billion books added and over 77 million book reviews, Goodreads is the world’s largest social media platform for readers and book recommendations. Since Goodreads is a book lovers’ hot spot, it only makes sense that authors and book publishers leverage this platform to promote their books.
Tag: Content Marketing
Beyonce: Queen of Content
It’s been over a week since the release of Beyoncé’s self titled visual album hit iTunes. Beyoncé hit 828,773 album sales exclusively via iTunes in three days. This is the fastest-selling album ever on iTunes, according to Apple — with no traditional marketing machinery in place. As a huge Beyoncé fan I appreciate the continuous gifs and memes cluttering my newsfeeds daily. But as…